It Really Is The Thought That Counts
December 13, 2011 – 5:45 pmThe holiday season in New Orleans can be stressful. Not only are there family functions to attend, work parties to organize, and meals to plan, but giving the perfect gift to a loved one can be tricky.
Many of us will rack our brains trying to come up with the gift that sends the perfect message to the recipient. But, what if it doesn’t matter? According to recent research by Stanford University psychologists, going the extra mile or spending a lot of money for the right gift may not mean as much as you think!
In the study, research showed gift-getters would rather have money or something they had previously added to a wish list than a suprise gift. The study also showed the price of the gift was much more significant to the giver than the recipient…so, you might be able to save those extra dollars!
According to the Stanford University researchers, we tend to have an “egocentric bias” when giving gifts, and focus on the experience we personally have while buying the gift. However, the recipient of the gift doesn’t know what we may have had to go through or what alternative presents we didn’t buy instead.
Does this mean you should skip out on trying to find something meaningful for a loved one in your life? Not exactly.
If buying a special or extravagant gift makes you feel good, go right ahead! Sometimes people feel more fulfilled when they take the time to surprise someone they love with a thoughtful gift, and there’s nothing wrong with that.
However, if you don’t have the time or energy to spend scouring stores to find something that makes a statement to the recipient of the gift, you can rest easy! Try finding the Amazon wish list of the person you’re looking to buy a gift from, and buy them something from there. You can’t go wrong, since the person obviously wants the item in question!
If all else fails, money or pre-paid gift cards are also a mutually fulfilling option for the person who you’re not quite sure about buying for!
Whatever you decide to do, there’s no need to feel guilty for not having the time or resources to go all out on gift-buying. Studies show that the gift itself is not as important as the sentiment of giving. So, have fun shopping!